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Blue background image with Navy Polka dots and lemon graphics.
Blue background image with Navy Polka dots and lemon graphics.

Fighting childhood cancer one cup (and shoe!) at a time.

Stride Rite is proud to partner with Alex's Lemonade
Stand Foundation to raise awareness, support
families, and help find the cure for childhood cancer.

Stride Rite X Alex's Lemonade Stand - Foundation for childhood cancer
  • Launched
    with our
    lemon atlas.
  • Contributed
    to COVID-19
    Relief Fund.
  • Giving Tuesday
    "Like for
    a Dollar"
  • "Give Your
    campaign at
    select stores.
  • Launched
    Stride Rite's
    Hero of
    the Month.

Swipe to see more!

Meet the original hero.

Alex's Lemonade Stand Foundation was founded by
Alex Scott when she was just four years old. Alex, who
had been diagnosed neuroblastoma, wanted to find a
way to help contribute to the fight against childhood
cancer, and opened up her very own lemonade stand in
her front yard. During the first year, Alex had raised
over $2,000. By time of her death in 2004, she had
raised over $1 million and inspired a legacy of hope for
families around the world.

Alex Scott. Founder of Alex's Lemonade Stand Foundation.

Meet the Stride Rite heroes.

Each month, Stride Rite is honored to spotlight a hero who shows great
strength and bravery in their own fight against childhood cancer.

Stride Rite Hero - James from Nashville, TN.

Years old

Map icon.

Nashville, TN

James loves to walk around the neighborhood with
his dog, Lucy, and have dance parties in his living
room. He feels most special when he gets big hugs
from Mom and Dad and is looking forward to
making new friends this year.

Stride Rite Hero - Scarlett from Edgewater, MD.

Months old

Map icon.

Edgewater, MD

Scarlett loves playing with her sister’s toys and
going for walks. She feels most special when people
acknowledge her infectious smile. This year she
hopes to be done with treatments and looks forward
to meeting her family and friends in person!

Stride Rite Hero - Casen from Columbus, OH.

Years old

Map icon.

Columbus, OH

Casen loves dinosaurs, reading and playing outside.
His favorite person in the whole world is his big
brother. He feels most special when he reads books
with Mom and Dad and is looking forward to going
to a baseball game this year.

Stride Rite Hero - Charlotte from Michigan.

Years old

Map icon.


Charlotte loves playing with her brother and going
on adventures outside. She is very compassionate
and wants to take care of everyone around her. She’s
looking forward to visiting her auntie and uncles and
meeting her baby cousin in August.

How you can help.

We encourage our Stride Rite Family to learn more about ALSF and
share with friends and family. We have also provided a few additional
ways you can contribute here.

Ribbon with double-line frame for Donate.

Donate to the cure.

to find out how.

Shoe drawing with double line frame for Shop our ALSF styles.

Shop our ALSF styles.

A percentage of sales
goes directly to ALSF.

Shop now
Coin drawing with double line frame for Give your change.

Give your change

Available at
participating retailers.

Find a store
Coin drawing with double line frame for Give your change.

Give your change

Shop online & donate or
round-up your purchase.

Shop now

Supersibs X Stride Rite

Stride Rite employees want to give a special shout out to the siblings of
childhood cancer with handwritten cards that send support, inspiration
and a little bit of Stride Rite love.

Drawing with the words 'You're simply the ZEST' with an image of a lemon.
Drawing with the words 'Together we can' and drawing of 2 kids holding hands with hearts in the background.
Drawing with the words 'You're one in the a Melon' with a drawing of a smiling watermelon.
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